Celcom Digi Berhad -

Celcom Digi Berhad, formerly known as Celcom Axiata Berhad, is a leading Malaysian mobile telecommunications company. The company was rebranded as Digi in 2017, and later merged with Axiata's Malaysian subsidiary, Celcom, to form Celcom Digi Berhad in 2021.

The company operates a multi-brand strategy, retaining the and Digi brands in the market to cater to different demographics—Celcom focusing on corporate clients and government agencies, and Digi retaining its strong foothold among the youth and mass consumer segments. celcom digi berhad

A critical strategic component of CelcomDigi’s future lies in Malaysia’s controversial 5G rollout via the state-owned single wholesale network (SWN), Digital Nasional Berhad (DNB). Unlike the previous 4G era where each telco built its own towers, the government mandated a single infrastructure provider. Initially, Celcom and Digi (as separate entities) were reluctant to sign DNB’s access agreements, fearing a loss of competitive differentiation. However, post-merger, CelcomDigi—along with Maxis and others—agreed to take a majority equity stake in DNB in late 2023. This pragmatic move transformed CelcomDigi from a sceptic into a part-owner of the nation’s 5G infrastructure. Consequently, the company can now focus its capital expenditure not on building redundant 5G towers, but on enhancing its core network, enterprise solutions, and digital services like cloud computing and Internet of Things (IoT). Celcom Digi Berhad, formerly known as Celcom Axiata