Giegco High Quality File

GEICO (Government Employees Insurance Company) What: The second-largest auto insurer in the United States. Parent Company: Berkshire Hathaway (since 1996) Claim to Fame: The GEICO Gecko, "15 minutes could save you 15% or more," and a marketing strategy that revolutionized the insurance industry.

By targeting this specific demographic, they could offer lower premiums. The company was originally headquartered in San Antonio, Texas, before moving to Washington, D.C. Despite now selling insurance to the general public, the original name stuck. giegco