The website, designed to look like a real website from 1999, was created using archived web pages from the Internet Archive's Wayback Machine. The site, known as "jigsaoweb.com," was used to promote the film and create a sense of realism around the character of Jigsaw. The website featured disturbing content, including gruesome images and cryptic messages, which added to the film's mystique.

In the early 2000s, the horror movie landscape was dominated by franchises like Scream and I Know What You Did Last Summer. However, a new player was about to enter the scene and change the game forever. The movie that started it all was Saw, a low-budget horror film directed by James Wan and written by Leigh Whannell. But what's lesser known is the role that the Internet Archive played in the film's early days.

The legacy of Saw continues to inspire new generations of filmmakers and horror fans. The film's success has also ensured that the Internet Archive remains an important resource for creatives looking to push the boundaries of storytelling.

In 2004, the Internet Archive, a digital library that provides universal access to digital content, became an unlikely player in the Saw saga. The film's writers, Whannell and Wan, were struggling to find funding for their movie. With a shoestring budget of just $1,000, they turned to the Internet Archive to create a mock website for their fictional serial killer, Jigsaw.